Are you Lolea?

Every time someone tries to launch a new product into the market, it is necessary to know the lacks in the market and try to fill them in with a product.
That is exactly what a group of friends did. They detected a necessity there was not a good “sangria“ in the market, because every other one that had been launched tended to be cheap and low quality. There aim was to change that. They wanted to release a high quality one that could allow people to drink a good “sangria“ without having to spend hours preparing a homemade one. That is how LOlea was born.
The founders of this beverage are focusing know much more on the quality of the drink than on the turnover it produces. They say that if  one day they reach a lot of people they want it to be with the right spirit, and the essence that is characteristic of Lolea.

It is obvious that they have paid a lot of attention to the packaging of the product. It grabs attention for its colors, and it remembers of the “sevillanas dresses“ capturing perfectly the product and creating a brand identification.

Lolea web site

Source: Lolea, la sangría en botella